Description

When you leverage artificial intelligence (AI) tools properly, writing more effective ads and creating better promotions can happen very quickly. This presentation is specifically designed to help you stay ahead of the curve to enhance your ad sales and promotional strategies. Sixteen months ago, Tim Burt’s original LBS webinar on AI introduced LBS members to the potential this true quantum leap in technology offers to radio and TV sales pros. To nobody’s surprise, a LOT has changed since then! In this session, Tim will show you practical tips for incorporating AI into your daily workflow and will discuss how it can boost your productivity. Plus, you’ll see both positive and negative real-world examples of AI being used in marketing today.